Crayon Data is a global AI solutions provider specializing in revenue acceleration and hyper-personalized customer engagement for enterprises in the banking, fintech, and travel sectors. Since 2012, Crayon has empowered organizations to unlock the full value of their data through full-stack AI platforms designed to drive intelligent decision-making, customer acquisition, and lifetime value growth.
The company’s flagship platform, maya.ai, uses behavioral analytics, AI-driven insights, and real-time data orchestration to deliver tailored product and lifestyle recommendations—enabling banks and fintechs to increase usage, deepen engagement, and grow share-of-wallet.
Key Products
- maya.ai – AI personalization platform for offers, rewards, lifestyle banking, and content targeting
- Revenue Acceleration Engine – customer journey orchestration to boost upselling, cross-selling, and wallet share
- AI Recommendation Engine – contextual marketing engine that predicts customer needs and preferences
- Data Fusion Layer – integrates internal, partner, and external data into actionable insights
Core Services
- AI Strategy Consulting – blueprinting AI adoption for data-rich enterprises
- Digital Engagement Personalization – lifestyle curation and product targeting via dynamic AI models
- Customer Journey Optimization – real-time decisioning to influence spending and behavior
- Partner Marketplace Ecosystem – onboarding of lifestyle and merchant partners to enhance rewards platforms
- Analytics & Reporting Dashboards – granular insights on engagement, usage, and campaign performance
Target Segments
- Digital and retail banks
- Fintech apps and wallets
- Card issuers and loyalty programs
- Travel and hospitality enterprises
- Telecommunications and super-app ecosystems
